Mobimiles (EN)

Mobimiles is a rewarding program or savings system for sustainable mobility. Larger companies and institutions often participate in a regional program in this area or develop such a program themselves. Mobimiles is responsible for the remuneration of participants in those programs. With sustainable articles from the Mobimiles webshop. The aim is to inspire participants to sustainable travel behavior and to bind them to it. Mobimiles completely unburdens a client. With front office and back office activities, such as recruiting participants, recruiting regional partners/suppliers, administration, shipping, communication and reporting.

What product or which service does the startup provide?
Sustainable reward for sustainable kilometers. That’s what Fairmiles does. It is a rewards program – say a savings system – for sustainable mobility. Larger companies and institutions often participate in a regional program in this area or develop such a program themselves. Fairmiles rewards the participants in those programs. With sustainable articles that you will find in the Fairmiles webshop. The aim is to inspire participants to sustainable travel behavior – and to bind them. Fairmiles completely unburdens you as a contractor. With front office and back office activities, such as recruiting participants, recruiting regional partners/suppliers, administration, shipping, communication and reporting.

Who are the products or services intended for?
Fairmiles is intended for regional mobility programs, the participating larger companies, institutions and a larger group of SMEs (usually united in a business park association or served by park management). In such a program, an app registers the travel movements, whether or not supported by communication, challenges and mutual competitions. Fairmiles strengthens participation in the programs by inspiring participants to participate and to bind them. By letting them save for attractive sustainable gift items, ranging from reusable water bottles to laptop bags made of recycled leather. The range contains at least 50 articles and can be quickly expanded to several hundred articles, where local and regional articles and activities have been added.

Which problem does the startup solve exactly?
Strong incentives are needed to change travel behaviour. Reward is such an incentive. In current mobility programs, the reward incentive is often lacking, or it is set up too sparingly. Fairmiles fills that gap. It entices participants to participate and to continue participating. They save for sustainable gifts if they make sustainable kilometers. As a result, Fairmiles strengthens the behavioral change of participants towards sustainable travel, both in commuting and business trips. Fairmiles also works on realizing traffic at local and regional suppliers in order to strengthen the bond between the program and the business community. Local articles and activities are therefore added to the range of the webshop to make this connection. That is precisely what makes the mobility program and the rewards program more relevant and interesting for all parties. In addition, Fairmiles provides periodic reports to you as a client, so that it is clear from the outset what the benefits and results are of deploying the rewards program.